Zameer — ‘Virsa’ Denim Jacket | Pre-Order
Zameer — ‘Virsa’ Denim Jacket | Pre-Order
Product Details
Pre-Order Notice:
This item is available for pre-order. All orders will be shipped starting in July. Thank you for your patience and support!
Tradition in Transit.
The Virsa Denim Jacket is a refined expression of cultural identity, crafted through structure, texture, and detail.
Cut from premium pure denim, the silhouette is defined by clean panel construction and balanced proportions. Integrated block printing and layered patchwork add depth without excess, while precise machine embroidery introduces dimension and character.
The back features a carefully composed embroidered skyline, merging monuments from Punjab with iconic New York landmarks. Fine gold thread accents subtly elevate the artwork, creating contrast against the dark denim.
Made in Pakistan. Designed in the US.
Key Features:
- 100% Pure Denim
- Paneled front construction
- Integrated block print detailing
- Patchworks on sleeves
- Full-back embroidery (Punjab × New York skyline)
- Gold accent threadwork
- Zip-front closure
- Relaxed structured fit
Care & Maintenance
Wash inside out in cold water on a delicate cycle (hand wash preferred) with like colors and mild detergent. Do not bleach or iron directly on print or embroidery. Hang dry (recommended) or tumble dry on low, avoiding prolonged direct sunlight. A natural 3–5% shrinkage may occur after the first wash.